District Race Singapore is back

This is not a virtual run. This is a Mission to rediscover your city.

 

  • Registration for the 20 November to 30 December 2020 event is free

  • There will be 30 prizes for participants to win bi-weekly, with limited-time challenges to earn bonus points

  • For every 100 points that the runners scored, it will go towards protecting a tree to restore or conserve tropical forests

13 Nov 2020

District Race, the world’s greatest urban exploration race, presented by MSIG is returning to Singapore for a third time. While a physical event cannot take place in 2020, District Race will offer a virtual experience that is both free and much easier for participants to take part in. Using ground-breaking technology, District Race motivates people to lead active and healthy lives by providing fun and engaging urban exploration experiences through the District app.

With no set route or distance, participants choose how they explore the city with the goal of completing virtual checkpoints and challenges with the District App to accumulate the most points. The app makes use of augmented reality and location-based technologies to create a unique experiential running experience for participants. Walk, jog or run - just get active and explore.

CEO of District, Ben Pember, said “We’re thrilled to partner with Sport SG and MSIG to bring District Race 2020 back to Singapore. This year has forced us all to look for new ways to stay active and stay connected with our communities. The new hybrid event mode we’re launching is all about encouraging people to rediscover their home town and to seek adventure in our own backyard. We think people are going to love the experience and embrace the challenge to go further, do more and explore.”

Instead of a set time limit and a District ‘base’, where racers are flagged off in groups to begin, this year's event consists of checkpoints across all of Singapore and will last for 6 weeks. Participants can simply download the District app to join the free event, and start collecting checkpoints nearest them. Checkpoints are in almost every neighbourhood, with 200 to 500 metres in distance between them. Each checkpoint can be collected once a day, between 00:00 and 23:59. Participants can go through the same route and collect the checkpoints for as many times as they would like. They will receive the maximum 500 points per checkpoint on the first collection. Each repeated collection of the same checkpoint on the following days, will be worth 200 points.

Brought to life with augmented reality, participants can earn their very own virtual augmented reality medal this year. Score over 5,000 points during the event period and they will receive a personalised virtual medal, to watch their best running stats come to life using the District app.

Participants will stand to win $50 shopping vouchers in the bi-weekly challenges, and there will be limited-time challenges available throughout the event, where participants can earn more points towards the leaderboard. The Top Male and Female participants overall will also be awarded at the end of the 6-week event.

Protecting 20,000 Tropical Trees
In a joint initiative last year, District and MSIG had committed to planting a tree for every 5km run on the race day. The collective efforts of the participants contributed to over 6,700 trees planted across Asia after the event. This year's conservation efforts will be just as meaningful as runners can contribute towards protecting a tree to restore or conserve tropical forests with the points they have collected. For every 100 points they scored, it will go towards the protection of a tree. MSIG will contribute to the protection of 20,000 trees for up to 2 million points scored by runners.

Commenting as the presenting sponsor, Mr. Craig Ellis, CEO of MSIG Singapore said, “The current pandemic has inevitably presented challenges for us to maintain a physically active lifestyle during this period, so we are very glad District Race can return this year. With the new format, the 6-week-long event will encourage active living among more people in the community.”

“As with the pandemic, biodiversity loss1 is also a global crisis with an unprecedented decline in the health of our ecosystems. Both have shown us why sustainability is important. By joining the District Race, participants will contribute towards protecting tropical forests, which will be arranged through our regional partnership with NGO, Conservation International Asia-Pacific, and save endangered biodiversity which is one of the focus areas in the MSIG’s sustainability journey,” Mr Ellis added.

Train and get ready
From now until 20 November, participants can get a feel for the app by accessing the Training Mode. They can test out the race routes and checkpoints before the official event launches. Anyone who signs up for the Training Mode will automatically be transferred over to the live event.

For more information on District Race Singapore, please visit:
Website: https://exploredistrict.com/event/district-race-sg-2020
Facebook: https://www.facebook.com/DistrictRaceSG
Instagram: http://www.instagram.com/DistrictRaceSG
#ExploreDistrict #exploreSG #MSIGSG

Footnote:1In its landmark Global Assessment Report on Biodiversity and Ecosystem Services published in 2019, the Intergovernmental Science-Policy Platform on Biodiversity and Ecosystem Services (IPBES) reported that one million animal and plant species are under threat of extinction.

About District

District Technologies is an innovative technology company that enables anyone to get active through exploration. Founded in 2017, District Technologies was born from a desire to reignite the spirit of discovery in all of us and enable everyone to lead an active and social lifestyle. District Technologies’ key offering is District, a first-of-its-kind urban exploration app that combines ground-breaking location-based tracking and augmented reality technology to motivate people to rediscover their cities and level up their fitness by completing in-app challenges built around the urban environment. District Technologies also holds District Race events around the world that are built around the District app. District Technologies is headquartered in Singapore and has since established a global presence, with key markets in Asia-Pacific and Europe.

exploredistrict.com

About MSIG Insurance (“MSIG Singapore”)

A leading general insurer with a local presence of over 100 years, MSIG Singapore offers an extensive range of insurance solutions for commercial and personal risk protection, enabling the security and safety of individuals and businesses. MSIG Singapore holds an A+/Stable financial rating by Standard & Poor's.

A testament to its growing strength and influence, MSIG Singapore has garnered numerous awards for delivering digitally innovative and customer-centric solutions. It was named Asia's Most Transformative Insurer (2019) by the IDC Financial Insights and The Digital Insurer of the Year (2018) by The Asset, an independent financial research publication in Asia.

MSIG Singapore is a subsidiary of Mitsui Sumitomo Insurance Co., Ltd, and a member of the MS&AD Insurance Group – one of the largest general insurance groups in the world with presence in 46 countries and regions globally, 18 of which are in Asia Pacific including all ASEAN markets as well as in Australia, New Zealand, China, Hong Kong, Taiwan, Korea and India. Headquartered in Japan, MS&AD is ranked 5th* among non-life insurance groups in the world based on gross revenue.

* 2020 Fortune Global 500, Property & Casualty Insurance Category

msig.com.sg

For more information and media enquiries, please contact:

 

Carole Chow

AVP, Branding & Corporate Communications

MSIG Insurance (Singapore) Pte. Ltd.

 

D: +65 6827 7686

 

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